Primerus™ Weekly - 10 April 2023 - Attorney Spotlight: Jeffrey Rosenthal
New Jersey attorney proves adept at spinning yarns, saving companies
Attorney Jeffrey Rosenthal is one of those rare breeds of people who is as good at crunching numbers as he is at spinning a tale.

Attorney Jeffrey Rosenthal is one of those rare breeds of people who is as good at crunching numbers as he is at spinning a tale.

“My wife and kids will tell you I tell too many stories and I include them in a lot of them,” jokes Rosenthal.

The New Jersey attorney with Mandelbaum Barrett PC has story after story in his mind’s pockets.

He tells tales of growing up outside of Peekskill in northwestern Westchester County, New York.

“It was a great place to grow up because you could only get into trouble that you made yourself, which I managed to do quite a lot,” he says.

He has stories of his father, a chicken broker who bought older birds that were no longer good for laying eggs and sold them to dressing plants for soup. His clients, at one point, included Campbell’s, Heinz, and Progresso. Rosenthal describes working on his father’s chicken trucks from the age of twelve and throughout his teens, enduring claw scratches on his arms as he stacked wooden crates of chickens eight high in the truck bed. It was smelly, dirty work. 

He tells the story of breaking his leg in the fifth grade while sliding down a hill at school on a cafeteria tray. His parents sued the school for negligence. A few years later, he accompanied his father to the courthouse to settle the case and the judge asked the young Rosenthal what he wanted to be when he grew up. 

“He just told me after this experience, he wants to be a lawyer,” Rosenthal’s father told the judge. When the judge asked Rosenthal why he wanted to be a lawyer, the boy responded, “Because it doesn’t smell like chickens or manure.”

That early exchange may have been when the initial seed was planted in Rosenthal’s brain that he should one day be a lawyer, but he first followed his aptitude for numbers into an accounting career, which also didn’t smell like chickens or manure. 

He earned his undergraduate degree at the University of Pittsburgh, where he met his future wife, Susan, who was studying to be a pharmacist.

“I could tell you a very cute story,” he says as he begins an animated recounting of their first encounter. It was near the end of his sophomore year when he “stumbled” into the library to take a nap after drinking for hours at a campus bar. She caught his eye as she entered the stacks and he determined to ask her out. She turned him down that day, but over the next several days he continued to return to the library to talk with her, and on his fourth request for a date she relented. She made him accompany her to a flower show, where he suffered an allergy attack, but stuck it out.
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Gerald Swann
Ball, Ball, Matthews & Novak, P.A., Montgomery, Alabama
Gerald Swann
What is your proudest career achievement?

Being named president of the Alabama Defense Lawyers Association and starting its annual community service project.
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Jacky Greenberg Vogt
Mandelbaum Barrett PC, Roseland, New Jersey
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Goodman Allen Donnelly, Norfolk, Virginia
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If you are interested in being featured in a future edition of the Primerus™ Weekly, please contact Katie Bundyra at kbundyra@primerus.com.
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